Ford Employee Pricing is BACK!
ABOUT THE WORK After four long years, its return is kind of like a re-birth for the auto industry.
This was our chance to loudly and proudly bring some excitement back to Ford (and the category) – with a new take on an old favourite.
Team
VML
Copywriter: Will Hasenkrug
CD: Randy Govang
ACD: Sarah Rutherford
Director: Josh Feder
Producer: Nancy Orlotti
Production: Hogarth
Film Production: Sparks
Edit: School Editing
Client
Ford of Canada
Year
2024
EN/FR Wordmark Design